# Social Commerce: answer Telegram customers with AI

> Connect your own Telegram bot: the AI answers customers from your products and prices, and every chat lands in the Social Inbox. AI replies need a paid plan.

With Social Commerce you connect your shop's own Telegram bot to Tukri. When a customer messages the bot, the AI answers from your own products, prices and shop information, and can take an order for you to approve. Every chat appears in the **Social Inbox**, where you or your team can answer by hand at any time. The AI never makes a sale, takes money, books a courier or changes stock by itself.

## Before you begin

- Opening and changing **Settings** › **Social Commerce** needs "Shop settings": the owner and Admins by default.
- AI replies come with the plans that include the AI assistant ([Your plan](https://tukri.bd/help/plan-and-subscription)). Without one you can still connect the bot and answer every message yourself from the **Social Inbox**.
- Telegram is the channel you can connect today. While the **Messenger** and **Instagram** cards say **Unavailable**, a Facebook Page or Instagram account cannot be connected. If the Messenger card says **Pending approval**, Meta is still reviewing Tukri and only Tukri's test accounts can connect. **WhatsApp** is coming later.
- If Social Commerce is not on for your shop, the page says "Social Commerce is not available on Tukri yet."

## Connect a Telegram bot

1. In the Telegram app, open @BotFather (it has a blue tick) and send /newbot.
2. Give the bot a name, then a username ending in "bot". The username cannot be changed later.
3. Copy the token BotFather sends you.
4. In Tukri, open **Settings** › **Social Commerce**. On a phone, pick **Social Commerce** from the tabs at the top of Settings.
5. Under **Channels**, tap **Connect Telegram Bot** on the **Telegram** card.
   ![Channels: Telegram not connected with the Connect Telegram Bot button, Messenger and Instagram unavailable, WhatsApp coming later](https://tukri.bd/help-center/en/social-commerce/channels-phone.webp)
6. Paste the token into **Bot token** and tap **Verify & connect**.
   ![Connect Telegram Bot: the four BotFather steps, the warning about the token, the Bot token box and the Verify & connect button](https://tukri.bd/help-center/en/social-commerce/connect-telegram-phone.webp)
7. The card shows your bot's username and **Connected**. Test it from a different Telegram account: open the bot, press Start and ask about a product.

> **Important:**
>
> Whoever holds the bot's token controls the bot. Never share it or post it in a chat. If it leaks, send /token to @BotFather to make a new one and connect again with it.

## Turn the AI on and tell it what to say

1. On the same page, under **AI assistant**, switch on **AI auto reply**. While it is off, messages still arrive in the inbox but nothing is sent automatically.
2. Switch on **AI order taking** if the AI may collect orders for you to approve. It comes with the plans that include AI order taking.
3. In **What the AI may tell customers**, write what customers often ask: opening hours, where you deliver, cash on delivery, returns. If something is not there, the AI says it does not know.
   ![AI assistant: AI auto reply and AI order taking on, and the shop's hours and delivery terms in What the AI may tell customers](https://tukri.bd/help-center/en/social-commerce/ai-switches-phone.webp)
4. Under **Orders from chats**, fill in **Delivery charges**. One charge everywhere: only **Delivery charge (৳)**. A different charge outside one area: all three, **Delivery charge (৳)**, **Area (optional)** and **Outside the area (৳)**. Left empty, the AI says the shop will confirm the charge.
5. Tap **Save**.
   ![Orders from chats: Tell customers how their order is going on, the delivery charge, area and outside-the-area boxes, and the Save button](https://tukri.bd/help-center/en/social-commerce/delivery-charges-phone.webp)

Each connected bot's card also has **AI replies on this channel**; switching it off quiets the AI on that bot only.

## What the AI tells customers, and what it does not

- Prices and stock come from your products at that moment. It says whether something is in stock, never how many you have, and never your cost price.
- It replies in the customer's language; Banglish gets a reply in বাংলা.
- It understands photos and voice messages customers send, and can send your products' photos into the chat.
- Its first reply says it is the shop's automated assistant.
- It never tells anyone a due or a parcel's status just because they typed a name, phone number or tracking code.
- It hands the chat to you when the customer asks for a person, complains, wants a refund or a better price, or asks something it cannot answer.

## See the chats and orders

- Open **Social Inbox** from the menu (on the left on a computer, in **Menu** on a phone). Reading chats needs "See customers"; replying needs "Add & edit customers".
  ![The Social Inbox: the chat search, the All, Needs human and AI active filters, and no conversations yet](https://tukri.bd/help-center/en/social-commerce/inbox-phone.webp)
- Open a chat, type in the box at the bottom and tap **Send**: your reply goes out and the AI stays quiet in that chat. To hand it back, tap **Resume AI** at the top; to stop the AI without writing, tap **Take over**.
- Orders the AI took wait in **Social Orders** (also linked at the top of the Social Commerce settings). Until you approve one it is not a sale: no stock moves and nothing goes on anyone's due. **Approve** makes an ordinary sale at today's prices, with the whole amount on the customer's due as cash on delivery. **Reject** declines it. Reviewing and approving orders needs permission to sell ("Sell at the till").

## Limits

- Your plan sets how many AI replies the shop can send in a day, all channels together; the count refills at midnight. The top of the settings page shows how many went out today. When the limit is reached, the customer is told someone from the shop will reply, and the chat waits for you.
- On Telegram, only private chats with the bot are answered; group chats are not. A bot cannot message a customer first.
- Stickers, videos and other files are not read.

## If something goes wrong

**"Telegram did not accept this token. Copy the whole token from BotFather and try again."** Copy the whole token from BotFather and try again.

**"This bot is already connected to another Tukri shop. Create a new bot for this shop with BotFather."**

**"This bot currently sends its messages to another service."** The bot is still connected to another service. To bring its messages to Tukri, tick **Move this bot to Tukri** and connect again; the other service then stops receiving them.

**The card says Connection error.** Usually a new token was made in BotFather. **Disconnect**, then connect again with the new token.

**The AI is not replying.** Check that **AI auto reply** and the bot's **AI replies on this channel** are on, that your plan includes the AI, and that today's limit is not used up. The note at the top of the chat in the inbox gives the reason.

---
- Source: https://tukri.bd/help/social-commerce
- Language: English
- In বাংলা: https://tukri.bd/bn/help/social-commerce
- Last reviewed: 2026-10-22
- Site index for language models: https://tukri.bd/llms.txt